Yes, that is really a book title. And I can proudly say that I am a published author! I submitted a story for the book last year, and found out not too long ago that my story was going to be in it! We totally took advantage of this at my store... Last week, we had a Chicken Soup party. No one know why they were coming; we just told our customers that we were having a big event, and they needed to be there. Jody and I wore vintage aprons, and had 100 cans of chicken noodle soup displayed throughout the store. We autographed everyone's book. The TV news came, and we got GREAT PR. Can't do any better than free advertising! The news reporter from Foster Communications did a report on us, which played on all four of their stations for two days! (So nice to know people in "high" places!) For every one of the books we sell, we are donating one can of soup to the local Soup Kitchen. (Hopefully another PR event!)
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